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KENDALL-JACKSON 2006 HARVEST REPORT

SANTA ROSA, CALIFORNIA--(September 13, 2006)--As California’s 2006 grape harvest 
began in earnest this week, many North Coast grape growers were still scratching 
their heads and trying to make sense of July’s dire predictions of global 
warming. 

As if summoned by Al Gore himself, an inconvenient and deadly July heat wave 
spread across the western United States including California’s Wine Country, 
wilting humans and plants alike. On the exact day the heat kicked into high 
gear, front pages of virtually every major daily newspaper foretold a tale that 
Napa and Sonoma’s premium wine grape industry would become burnt toast in a 
hundred years if global warming was left unchecked.

"We take these studies of global warming very seriously," said Randy Ullom, 
Kendall-Jackson’s Winemaster. "I’d love to speculate on what the future holds, 
but at the moment we have trucks loaded with grapes headed to our wineries and, 
by all early appearances, it’s another stellar year in terms of ripeness, 
quality and quantity."

Indeed, while the weather experts argued over global warming, a substantial 2006 
grape harvest was in progress. The State of California is expecting its wine 
grape harvest to be smaller than last year’s record, but nevertheless still 
large in terms of tonnage--3.2 million tons. In general terms, the overall 
harvest across the coastal regions of California is being considered "normal," 
or "slightly less than normal," by Kendall-Jackson winemakers and vineyard 
managers.

The global warming study, released by Purdue University through the National 
Academy of Sciences, purports to show through a series of complicated computer 
models, that the North Coast’s premium wine industry is extremely vulnerable to 
the effects of global warming and will not stand up to multiple weeks of 
predicted 95-degree weather. In other words, the cool coast could end up baking 
in the heat like California’s interior Central Valley region.

"Weather computer models have a poor track record," quipped one unruffled Sonoma 
County grape farmer after hearing about the study. "The last time I checked, the 
Pacific Ocean is still a major cooling influence and forecasters still don’t 
know what the weather is going to be next Sunday, let alone 100 years from now."

The prolonged July heat had little effect on California’s coastal grapes even 
though wine regions such as Napa Valley’s Calistoga and Sonoma County’s 
Healdsburg recorded multiple days at 115 degrees. Most of California’s generally 
cool coastal wine regions logged a record three weeks straight of 90 degree-plus 
days. By August, the coastal fog returned, helping to slow the grape maturity 
process to a more normal pace.

The big news in 2006 at Kendall-Jackson, however, was not the weather or the 
harvest, but a series of focused vineyard acquisitions and an estate grape 
planting strategy to support its multiple tiers of wine--Vintner’s Reserve, 
Grand Reserve and Highland Estates.

Over the past 18 months, Kendall-Jackson has acquired and/or planted a 
substantial number of new coastal vineyards. Located primarily in the mountains 
above Sonoma County’s Alexander Valley, the ridges of Mendocino County’s 
Anderson Valley, and Monterey County’s Arroyo Seco bench, these new vineyard 
plantings secure and strengthen Kendall-Jackson’s Estate Grown position in the 
marketplace.

With the 2004 vintage, Kendall-Jackson’s Vintner’s Reserve Cabernet Sauvignon 
and Merlot join America’s popular Vintner’s Reserve Chardonnay in featuring 
"Jackson Estates Grown" on the front label. By owning and controlling the grape 
sources, Kendall-Jackson winemakers are able, through precision farming methods, 
to ensure the consistent quality of each bottle.

To learn more about Kendall-Jackson’s wines, go to kj.com.

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Kendall-Jackson farms grapes in five major California cool coastal wine regions. 
The climate and harvest conditions on the Central Coast are vastly different 
from the climate conditions on the North Coast. To avoid generalizations about 
the harvest, comments are from vineyard managers, region-by-region:

Napa Valley: "We managed to make it through another rainy winter. A cool spring 
followed by more rain pushed our normal harvest schedule back by about ten days. 
The Cabernet Sauvignon displayed vigorous growth again this year due to the high 
moisture levels in the soil. The warm days and cool nights of July and August 
brought us back to a slightly normal harvest schedule. We expect to be 
harvesting grapes through the end of October."--Mariano Navarro, Vineyard 
Manager 

Sonoma County/Russian River: "Pinot Noir crop levels from the Russian River 
Valley and Shiloh ranches are right on target * up slightly from last year. 
Chardonnay and Pinot Noir brix levels are running neck and neck this year, with 
the crop expected to come in about two weeks late. 2006 will be an excellent 
year for Russian River and Sonoma Coast grapes."--Hector Bedolla, Vineyard 
Manager

Sonoma County/Alexander Mountain Estate: "In the terraced vineyards of Alexander 
Mountain Estate, about 1,800 feet above the Alexander Valley floor, climate 
conditions vary block to block. Overall, the grape berries are very small, with 
concentrated fruit flavors. The crop tonnage at Kendall-Jackson’s Hawkeye 
Mountain Estate is average in size. Because of the rugged soils and cool 
climate, we won’t begin to harvest Merlot and Cabernet Sauvignon until the end 
of September or early October."--Tony Viramontes, Vineyard Manager

Sonoma County/Bennett Valley: "Bennett Valley, one of Sonoma County’s newest 
AVAs, had near perfect weather during the late spring. Dry, warm days aided the 
bloom and set. Kendall-Jackson’s Taylor Peak Estate Merlot blocks are producing 
an ‘average to heavy’ crop this year. We expect to finish harvest by the end of 
October."--Brandon Axell, Vineyard Manager


Mendocino County: "We are in the process of adding nearly 250 acres of new 
Pinot Noir vineyards on the Jackson Ridge property above Boonville. Farming on 
the top of mountains and ridges is always a risky proposition this close to the 
Pacific Ocean, but this year, conditions worked in our favor. We expect to be 
picking the Philo and Grizz Ridge grapes by mid-October." --Dennis Winchester, 
Vineyard Manager

Monterey County: "The planting of our new 450-acre Panorama Vineyard in the 
Arroyo Seco appellation is nearly complete. Cool evenings and warm days were the 
norm during September. We’ll begin picking the Pinot Noir and Chardonnay by 
late-September and into early October."--Bill Hammond, Director of Vineyard 
Operations

Santa Barbara County: "The grape crop in the Los Alamos region of Santa Barbara 
is healthy this year. The 2006 harvest will really kick into gear by the end of 
September. We have heavy morning fog that gives way to sun and heat by noon. 
This weather pattern provides the perfect conditions for ripeness and maturity." 
--Grant Cremers, Director of Vineyard Operations

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